The ABCs of Car Sales

From A to Z, this playful alphabet book turns the car dealership experience into a story kids can enjoy and grown-ups will instantly recognize.

Each letter introduces a core concept of the auto sales world, from As-Is and Base Model to Year End Blowout and Zero Down. Along the way, little ones will learn about Commission Checks, Down Payments, Haggling, Sticker Price, Trade-In Value, and everything in between. With simple language, witty nods to showroom realities, and a knowing wink at the finance office, it is a fast, fun read that doubles as a surprisingly accurate tour of life on the lot.

Perfect as a gift for car sales professionals, finance managers, and anyone who has ever tried to hit Quota, this is an ABCs book with just enough truth to make you laugh.